Notice: Function _load_textdomain_just_in_time was called incorrectly. Translation loading for the acf domain was triggered too early. This is usually an indicator for some code in the plugin or theme running too early. Translations should be loaded at the init action or later. Please see Debugging in WordPress for more information. (This message was added in version 6.7.0.) in /nas/content/live/liveintentkbd/wp-includes/functions.php on line 6121

Notice: Function _load_textdomain_just_in_time was called incorrectly. Translation loading for the knowledge domain was triggered too early. This is usually an indicator for some code in the plugin or theme running too early. Translations should be loaded at the init action or later. Please see Debugging in WordPress for more information. (This message was added in version 6.7.0.) in /nas/content/live/liveintentkbd/wp-includes/functions.php on line 6121
Google Ad Manager Integration: Billing - LiveIntent Knowledge Base

Knowledge base

Login Contact us

Home » Partnerships & integrations » Google Ad Manager » Google Ad Manager Integration: Billing

10.11.2022

Google Ad Manager Integration: Billing

Last updated: 09.19.2024

Google Ad Manager Integration: Billing

The Google Ad Manager integration incurs ad serving fees for LiveIntent and Google.

LiveIntent will bill clients the pre-contracted direct sold ad serving fee using Apple MPP adjusted metrics. There are no additional charges from LiveIntent.
Google will bill for both filled and unfilled impressions. GAM’s rate is typically $0.01 to $0.05 per 1000 ad requests. To estimate Google’s monthly charges:
(Monthly email impressions / 1000) * $0.01 to $0.05

The following table can be used to approximate the GAM Monthly Charges:

Back to top